When to Use Themes of Independence in Web Communications

There are fives scales to measure different cultural behaviors. There are many tools that you can use to appeal to the different cultural behavioral traits of different cultures. This article will cover the independence factors revolving around certain cultures high individualism culture behavioral traits.

Independence

Let’s look at a web tool for cultures with high individualism culture behavioral traits:

• Themes of independence

Cultures with high individualism traits, such as all of the major English speaking cultures, generally respond well to themes on independence. Let’s review the cultural behavior traits of high individualism behavior :

Traits Of Cultures With High Individualism

Some cultures are described as being high on the scale of individualism. These cultures have strong beliefs in:

• Personal goals

This is opposed to the other end of this scale, cultures high on the scale of collectivism, which have strong beliefs in:

• Group goals

Here’s one thing you can do to communicate better with your clients in these cultures:

Highlight Use Of Independence

In these cultures you can empathize themes on independence with images and reference to:

• Self-reliance
• Achievement
• Self-recognition

Major English speaking cultures will respond well to these web tools. Remember, it is all about finding the right emphasis on how you use these web tools.

Each week this month there will be lots more on the different cultural behaviors in the Get International Clients Weekly Newsletter. Sign up quickly so you don’t miss anything.

Basic Guidelines For Using This Web Tool

Important Notice
If you have not read the Basic Guidelines For Using Cross Cultural Communication Web Tools as mentioned in the very beginning of this article. Please do so before implementing any of these web tools.

Use these cross cultural web tools to inspire you to improve your web communication with your international clients.